Creative Storytelling.

Strategic Marketing.

Practical Magic.

Hi, I’m Sybil Cope.

I help time-strapped tourism pros, business owners, culture-makers and community leaders turn ideas into action; with clarity, creativity and strategic insight.

Whether you’re building a destination plan, launching a tourism product, or rethinking your messaging, I’m here to help you make progress and enjoy the process.

Sybil Cope Professional Head Shot

Explore what we offer

We work with passionate people who want to grow with purpose. Our support is flexible and always tailored to what you and your organisation need most.

From quick clarity sessions to done-for-you delivery and group workshops.

Here’s how we can work together

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€75
One focused session to turn digital chaos into clarity.

You’ll get a full online presence review — website, SEO, socials, Google Business — plus a 1:1 problem-solving call to tackle your biggest challenges.

You bring the questions. I’ll bring fixes, focus, and a done list so you can move forward with calm and confidence.

Power Hour

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From €300

When you’re stretched too thin and need an extra brain and pair of hands. You don’t need more strategy — you need someone who just gets it done

From website copy and SEO to social content, newsletters, launch pages and more. We’ll take it off your list and put it out into the world, polished and purposeful.

Done for you

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From €2,000
Tailored workshops designed around your group’s goals.

We deliver interactive, product development, audience growth, and digital marketing workshops that meet your group’s goals and gets things moving.

For teams, creative networks, and cultural or community groups.

WOrkshops

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Custom strategy and practical delivery for long-term growth.

When you need a big-picture plan and deep, strategic work that is sustainable. From marketing plans to destination development plans. We create the strategy so you can lead with confidence.

For tourism boards, councils, and cultural organisations.

Macro Plan

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Why SCOPE?

SCOPE stands for more than just my name. It’s about perspective, vision and possibility.

I created this consultancy to offer something different:

Strategic expertise grounded in real-world experience

Creative ideas that get implemented and get results

Support that’s flexible, honest and human

I work with people who care deeply about what they do, people like you. Together, we make the work not just successful, but joyful.

ABOUT ME

Sybil Cope, marketing consultant hosting a product launch party. Two people in a casual conversation. The woman is smiling, holding papers, wearing a blue patterned dress and pink jacket, while the man wears a suit, holding a bottle.

Strategist. Storyteller. Archaeologist at heart.

I’ve always loved uncovering hidden potential—whether it’s in business, a creative idea, or a team that needs the right conditions to thrive.

My background blends archaeology, cultural policy, tourism, marketing and a good dose of creativity. I’ve worked across the public and private sectors, in Ireland and internationally, helping people shape their businesses and tell their stories in meaningful ways.

I believe in being both practical and bold. I leave clients with done lists, not just to-do lists. And I bring warmth, humour and momentum to every project.

Who we’ve worked with

Sybil Cope standing on a cobblestone path in Tehran at night, wearing a long green coat, patterned scarf, and carrying a blue bag. The path is lined with stone walls and illuminated by lights. Trees and city lights are visible in the background.

Why work with me?

I’ve walked in your shoes. I know what it’s like to juggle creative vision, tight budgets and community expectations.

I bring fresh energy. Whether you’re stuck or scaling, I’ll help you find momentum and enjoy the work again.

I don’t do fluff. You’ll get practical, tailored support and actual results.

What Clients Say

Let’s work together.